Spencer SchluterMar 6, 20186 min readJungle warfare and gorilla marketingThe word "jungle" means many things to me but the most relevant to this blog is that I see it as an open-source crowd-based exercise in...
Spencer SchluterJan 27, 20185 min readOh, you know computers!There is a widespread and persistent problem of computer illiteracy in the world of upper organizational management in the offices and...
Spencer SchluterJan 26, 20186 min readWhy organizations fail when using social mediaWhether your organization is small or large, public, private, or nonprofit, by now it has probably had at least some experience with...
Spencer SchluterJan 26, 20184 min readThe apple doesn't fall far from the treePractically everyone spends an inordinate amount of time on social media, most of us fancy ourselves experts on the subject. Even as an...